Key Benefits of using CAP
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Syndicate HP product and services content from multiple HP.com sources to enable a seamless best in class subscription service across the Web, Mobile and Social
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Increase visibility and sales for HP products and services by providing accurate, timely and influential product content.
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Provide a 360-degree marketing view of HP product content
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Aggregate content from structured and unstructured sources allowing subscription filters by geography, language, facets and product attributes
Customer/Business Advantages:
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Consistent
product messaging to customers
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Publication
of HP Inc. and Hewlett Packard Enterprise authorized product content and
related translations, coming from central HP Inc. and Hewlett Packard
Enterprise content repositories
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Improved
customer experience: up-to-date content & consistent messaging
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Improved
brand awareness: up-to-date content & consistent messaging
Publisher Advantages:
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Cost
savings for creating, translating, maintaining and publishing of product
information: for HP Inc. and Hewlett Packard Enterprise , Partners and
resellers
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Automated
content delivery and content maintenance
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Regular,
daily content updates (update frequency configurable)
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Easy
to use file formats (xml)
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Flexibility
to configure subscription content